Honor Israel's Fallen

NATHAN BEN DAVID / BECKY BORDO

When a global initiative to Honor Israel's Fallen Heroes requested a campaign video for the 2020 Israeli Day of Remembrance, we racked our brains on how to create a compelling piece from quarantine! Nathan grabbed the gear, staged the apartment, and directed Becky for some b-roll to weave together the Israeli army archival footage courtesy of Israel Defense Forces and Olami! The initiative resulted in 40,000+ people engaging with the campaign and taking action off platform! If there’s a worthwhile project, there’s a way!